Genzyme Genetics > Integrated Genetics LabCorp Specialty Testing Group
Genetic testing
Reproductive Genetic Testing and Hereditary Cancer Testing
Integrated Genetics, a member of the LabCorp Specialty Testing Group, has been a pioneer in offering a true continuum of care in reproductive genetic testing and hereditary cancer testing services..
Branding | National Trade shows | Full Scope Marketing Campaigns | Product Launches | Logos | Photo Illustration |
Product campaign launch
Full-scale of activities in product-campaign launch of InheriTest Carrier Screen, including branding, logo design, and photo illustration.
Reveal SNP Microarray - Revealing Answers to Complex Questions Product Launch
Literature system for the reproductive and oncology franchises.
Re-brand of Reproductive and Oncology Franchise from Genzyme Genetics to Integrated Genetics a LabCorp Specialty Testing
Example of a color-coded literature system for physicians and patient materials — a comprehensive system designed to facilitate easy identification by the sales force — and comprehensively integrated system with national trade shows and product lines
